Book your team experience!
The Bottle-up workshop can be booked in this link. Reservations for Freddy's Friends can only be made through our sales team.
- Reservations:
- sales.experience@heineken.com

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Amsterdam’s most refreshing team outings
If you are searching for a team outing in Amsterdam that brings people together in a refreshing and memorable way, the Heineken Experience is the place to be. Our historic former brewery offers a unique setting where teams can connect, explore and enjoy an experience that feels authentic, uplifting and genuinely fun.
It is the ideal backdrop for team building, company outings and group activities. Whether you want to energise your team, celebrate success or create new shared memories, our experiences are crafted to bring out the best in every group.
The perfect option if you’re looking for a fun, social and relaxed team outing in Amsterdam.
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Prefer something more creative? Step into Bottle‑Up, our Heineken Kiosk workshop where you can personalise two iconic Heineken bottles.
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The Bottle-up workshop can be booked in this link. Reservations for Freddy's Friends can only be made through our sales team.
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The Freddy’s Friends Tour is a group-tour in which you’ll get an exclusive journey into Heineken®'s rich heritage and history. This private, behind-the-scenes tour grants access to hidden spaces unavailable to regular visitors. End your visit with drinks and snacks in our own secret bar: Freddy's.
This VIP experience caters to groups of up to 25 people, offering a personalised and luxurious tour. It’s a great group-activity, perfect for a company outing or team building.
It is only possible to book this tour via our sales team. You can reach them at: sales.experience@heineken.com
The tour is offered from Sunday to Thursday, between 10:30 AM and 4:15 PM. Please note that the tour is not available from July 1st to September 1st.
The maximum group capacity is 25 people.