Laissez-nous vous raconter l’histoire d’une petite brasserie hollandaise, devenue la première marque premium de bière au monde. La meilleure manière de faire l’expérience du monde d’Heineken® implique tous les sens ; nous vous laisserons sentir le houblon et sentir les parfums authentiques de la brasserie. Tout est là.
Nous sommes là depuis plus de 150 ans, aussi vous pouvez imaginer que nous avons vu des choses. Parcourez les salles où tout est arrivé, laissez-nous vous présenter notre héritage et voir l’évolution vers la bière de classe mondiale que nous sommes aujourd’hui.
Bien entendu, nous ne vous laisserons pas partir sans finir en beauté - avec une bière Heineken agréable et fraîche au Bar Best ‘Dam. Rencontrez des touristes et des locaux, partagez des souvenirs et planifiez votre prochain voyage pour vous en faire de nouveaux.
The Heineken Experience is a brand experience within Heineken’s oldest brewery, in the heart of Amsterdam. In 1988 the former brewery closed down, because we got too big for our boots. Today, the historical building serves as a venue where you can learn all about Heineken heritage, the brewing process, our sometimes crazy innovations, sponsoring and the story behind the star. You’ll also learn about the best way to taste and enjoy your Heineken beer.
Our building is located at Stadhouderskade 78, 1072AE, Amsterdam, The Netherlands.
We are open year-round, just like the city of Amsterdam! Unlike Amsterdam, we need our beauty sleep. We would love for you to visit us during our opening hours:
- Monday: 10:30 to 19:30 (last entry 17:15)
- Tuesday: 10:30 to 19:30 (last entry 17:15)
- Wednesday: 10:30 to 19:30 (last entry 17:15)
- Thursday: 10:30 to 19:30 (last entry 17:15)
- Friday: 10:30 to 21:00 (last entry 18:45)
- Saturday: 10:30 to 21:00 (last entry 18:45)
- Sunday: 10:30 to 19:30 (last entry 17:15)
Children are not allowed in the Heineken Experience. If you wish to know more about it, please visit our webpage https://www.heinekenexperience.com/en/children-and-minors/
Minor accompanied by an adult are also not allowed inside the Heineken Experience.
All our tours are in English, but we also offer audio-tours in Dutch, German, French, Italian, Spanish and Portuguese. Please note: this covers only the informative part of the Heineken® tour.
You can also get some quick help in your native language in the tour by checking the badges on our crew’s shirts; their pins show the languages they speak.