The Heineken Experience is a brand experience within Heineken®’s oldest brewery, in the heart of Amsterdam. In 1988 the former brewery closed down, because we got too big for our boots. Today, the historical building serves as a venue where you can learn all about our Heineken® heritage, the brewing process, our sometimes crazy innovations, our sponsorings and the story behind the star. You’ll also learn about the best way to taste and enjoy your Heineken® beer.
Adult (18+)
€ 23, 00
Total
€ 0, 00
The Heineken Experience is a brand experience within Heineken®’s oldest brewery, in the heart of Amsterdam. The historical building serves as a venue where you can learn all about Heineken® heritage, the brewing process, our sometimes crazy innovations, sponsoring and the story behind the star. You’ll also learn about the best way to taste and enjoy your Heineken® beer.
Our building is located at Stadhouderskade 78, 1072AE, Amsterdam, The Netherlands.
We are open year-round, just like the city of Amsterdam! Unlike Amsterdam, we need our beauty sleep. We would love for you to visit us during our opening hours:
- Monday: 10:30 to 19:30 (last entry 17:15)
- Tuesday: 10:30 to 19:30 (last entry 17:15)
- Wednesday: 10:30 to 19:30 (last entry 17:15)
- Thursday: 10:30 to 19:30 (last entry 17:15)
- Friday: 10:30 to 21:00 (last entry 18:45)
- Saturday: 10:30 to 21:00 (last entry 18:45)
- Sunday: 10:30 to 19:30 (last entry 17:15)
Please note that we have special opening hours during the last week of December:
- Sunday 24th of December: 10:30 to 16:00 (last entry 14:00)
- Monday 25th of December: 10:30 to 16:00 (last entry 14:00)
- Tuesday 26th of December: 10:30 to 21:00 (last entry 18:45)
- Wednesday 27th of December: 10:30 to 21:00 (last entry 18:45)
- Thursday 28th of December: 10:30 to 21:00 (last entry 18:45)
- Friday 29th of December: 10:30 to 21:00 (last entry 18:45)
- Saturday 30th of December: 10:30 to 21:00 (last entry 18:45)
- Sunday 31st of December: 10:30 to 16:00 (last entry 14:00)
Children are not allowed in the Heineken Experience. If you wish to know more about it, please visit our webpage https://www.heinekenexperience.com/en/children-and-minors/
Minor accompanied by an adult are also not allowed inside the Heineken Experience.
Yes, of course you get to taste our delicious beer. Our Heineken tours include two cold Heineken® beers, and the VIP tour includes some of our finest craft beers, paired with Dutch bites.